Ying Wa Girls' School Library Catalog

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AUTHOR	Ries, Al.
TITLE	為甚麼有些品牌比較强 : 從低科技到高科技的品牌經營策略 = Origin of brands. / A1 Ries & laura Ries 著 ; 吳鴻譯.
IMPRINT	臺北 : 遠流, 2006.
DESCRIPTION	335 p. ; 21 cm.
SERIES	實戰智慧叢書 ; 319.
NOTE	譯自 :The origin of Brands.
SUBJECT	市場學.
SUBJECT	品牌.
DISCIPLINE	Commerce.
OTHER AUTHOR	Ries, Laura.
OTHER AUTHOR	吳鴻.
OTHER TITLE	Origin of brands.
ISBN	9573257777.

Location	Call Number	Status
Chinese Collection	496 7449	Available